Whats Really Important In SEO Nowadays

In the world of internet marketing people nowadays have a big list of things to do to impress Google and other search engines to gain authority in search engine optimization (SEO).Here we focus our selves on getting some tips on related backlinks.So where your site ranks for a given keyword is still largely depends on the backlinks that you get.Regardless of the quality of the web site (Believe me, I have seen some crappy looking web sites that ranks for number one for a competitive key phrases) having good PR backlings is essential if you want to rank higher in serps (Search engine result pages).There are several ways to get backlinks to your web site. You can comment on related blogs or forums where you get the chance to put in your site page link. But nowadays more and more site owners are putting the dreaded nofollow attribute to their blog/forum comments.So this process is getting harder by the day.

However you can still do article marketing and write professional articles to these blog where they accept them.You can put a backlink or maybe 2,3 in the body of these articles. Those are much valuable links than comments. Also there are article directories which accept guest articles or you can be a member and send them regular articles.Re-writing your articles is a great way to get more links.There are article distribution services which can distribute your unique copies of the base article all over the internet.A great way to get some quality backlinks.But the downside is creating a great article with great re-written value is very time consuming. If you do not re-write enough Google will only count one or two backlinks and consider others as duplicates.

Proper way to get grate backlinks is by getting them from authority sites for a certain niche. Authority sites are sites that google has marked being the subject matter experts on the web.So if you can somehow get a backlink from these sites you should be really happy with your self.For example if you have a blog about astronomy and you get a link from nasa.gov web site then you have one of the best possible backlinks to your site.

Authority is determined from several factors such as page rank (page rank is generated via backlinks), domain age, traffic, loading time, number of content pages etc.You have to go an extra mile to get links from these sites.Maybe be by paying them or writing a polite letter asking for any opportunity to write a guest article etc. 90% of the time the answer is no. But when you do hit the jackpot you can cover up for all the time you spent on trying it.

For getting your web site optimized and receive more traffic/sales please visit our web site and drop us a message. One of our skilled staff members will contact you with more details.

Using robost.txt file for Better Search Engine Optimization

What is robots.txt?

When a search engine crawler comes to your site, it will look for a special file on your site. That file is called robots.txt and it tells the search engine spider, which Web pages of your site should be indexed and which Web pages should be ignored. This is an integral part of search engine optimization (SEO).

The robots.txt file is a simple text file (no HTML), that must be placed in your root directory, for example:

http://www.yourwebsite.com/robots.txt

How to create robots.txt file?

A robots.txt is just a simple text file that can be easily created using any text editor such as Notepad and save it exactly as robots.txt.

Here is the basic syntax of a robots.txt file

User-agent: *

Disallow: [files or folders that are excluded]

User-agent: * The asterisk (*) or wildcard means that all the instructions within the robot.txt file are applicable to all search engine spiders (Google, Yahoo, MSN and others) whereas

Disallow: when leave blank basically tell those spiders to crawl and index the entire site which is of course not the most prudent thing to do with respect to SEO.

Using robots.txt file with exaples.